Cody’s Trip

Yanatchara Nakklai

Cody’s trip, an art toy brand redefining creativity through global exploration. Each figurine embodies the essence of a different country and the first collection begins in Thailand.

Cody’s trip, an art toy brand redefining creativity through global exploration. Each figurine embodies the essence of a different country, inviting enthusiasts on a visual odyssey like no other. Inspired by a passion for travel, the brand aims to celebrate and promote the unique essence of countries around the world.

The first collection starts in Thailand, where ancient temples blend with vibrant markets, delicious cuisine, deep-rooted traditions, and iconic landmarks.

For the design, I themed the packaging around the concept of portage, playing with the concept of a brand on a journey. The large box resembles a crate, while the smaller boxes are designed to look like envelopes, evoking a sense of travel and discovery.

Each character embodies a facet of Thailand's vibrant culture: from the awe-inspiring Thai Giant symbolizing Buddhist traditions, to the renowned Thai Boxing showcasing martial arts prowess. Thai student uniforms symbolize the importance of education, while holding street food delights like meatballs represent daily culinary delights. Everyday essentials like the Thai inhaler and iconic modes of Thai transport such as the Tuk Tuk further define Thailand's unique identity, offering tourists an authentic and unforgettable experience.

Additionally, Passport book offers a unique solution for collectors to store their sticker cards in a stylish and customizable manner. It acts as a collectible book, allowing users to organize their cards and get creative by designing interior pages like a scrapbook. With Passport, collectors can personalize their experience, turning it into a journey of organization and artistic expression.

Author

Yanatchara Nakklai

Illustration

Yanatchara Nakklai, also known as Lady, is a graphic designer and illustrator from Bangkok, Thailand. Specializing in branding and packaging design, she is known for her detailed and vibrant creativity. Since her undergraduate years, she has collaborated with numerous startups.